So I was watching Breaking Bad and Jesse has hidden the poison in a pack of Wilmington cigarettes. The pack looked familiar and then I recalled another TV series where the suspect was smoking the same brand. Then I saw the Russell Crowe movie Proof of Life and one character pulls out a pack of Wilmington cigarettes.
These are TV cigarettes, stand-ins for the real thing just as stage money was once used in American movies because it was illegal to copy the real thing. Probably there are regulations about not showing a genuine brand so that kids don’t try to imitate Jesse. Or maybe Joe Camel wouldn’t pay for product placement.The most famous TV cigarettes are Morleys, the brand favored by Cancerman (yes!) on The X-Files, who probably smoked more cigarettes on air than anyone since Edward R. Murrow.